The Pentera Blog
As Sharp as a Hawk's Talons: Bird Sanctuary Lauds Pentera's Web Site Design
Hawk Mountain Sanctuary, a 2,500-acre swath of Pennsylvania wilderness that is the world's largest member-supported raptor conservation organization, recently joined Pentera as a print and Web client. Here is what Director of Advancement Craig George had to say about the brand new Pentera-designed Web site.
"I am thrilled with the Web site that you folks have built for us; this is the best Web presence I've seen for planned giving in my career," George said. "I really, really like certain aspects of it: the calculator, the comparison chart, even the glossary that helps educate. My overall sense is that this is complete, it's thorough, it lacks nothing, it's informative. It's a very good tool for somebody who's trying to figure this stuff out. It gives a lot of good information - and it drives them to give me a call, which I really appreciate."
George said that a board member who was familiar with Pentera asked the organization to look at the nation's leading boutique planned giving marketing communications firm.
"He urged us to get involved with Pentera," George said. "In fact, he was so sure this would work that he helped underwrite it. And now I believe his intuition was correct."
Pentera is known for the quality of its writing, and George said he noticed that right away. "I am especially impressed with how a frankly dry topic was brought to life by Pentera," he said.
Web sites by Pentera are designed to attract readers without overwhelming them with gimmicky elements. "The home page is so user-friendly; it actually engages the reader," George said. "We appreciate the exemplary craftsmanship shown on this project."
Most of all, Pentera is famed for its customer service, with the highest staff-to-client ratio in the industry.
"I am so impressed by the proficiency and professionalism exhibited by Pentera and the help and courtesies you folks have extended," George said. "I just have to say, 'Thank you.' "
The site can be viewed at http://hawkmountain.giftplans.org.
