Print Communications
Research-Based Writing and Strategies
Pentera regularly conducts research pertaining to language and best practices, and our content is renowned for both accuracy and readability. Pentera funds academic research that analyzes the behaviors and motivations of donors of planned gifts. Our content is written by the nation's leading planned giving marketing experts.
Newsletters
As a key component of our integrated marketing strategies, Pentera's newsletters inspire loyalty among your constituents by educating and helping them keep your mission top-of-mind as they plan their gifts. Pentera newsletters are renowned for explaining complicated concepts in an easy-to-understand manner.
Postcards and QuickCards™
Our postcards and QuickCards™ are designed strategically for each target audience using your mission and brand. You can use one of our donor-centric and benefits-oriented designs, which we will customize and personalize 100 percent, including options to target specific segments of your constituency.
Guides and Booklets
Our giving guides and booklets offer a comprehensive look at the tax benefits of various planned giving strategies; they are ideal not only for prospects but for advisors, board members, and staff. Many of our guides and booklets are interactive, offering checklists and fill-in-the-blank charts and forms that engage the prospective donor.
Brochures
These fully custom folded promotional pieces cover a wide variety of topics, from paying for college to retirement planning. You can personalize the text and add photos throughout, and they fold to fit in an envelope with the title/logo panel serving as the "cover." These are often used as fulfillment pieces, handouts at events, and enclosures with a carefully crafted letter.