by James Brandt, Planned Giving Specialist, Integrated Marketing Department
Gift annuities using the newly adopted (effective July 1, 2010) and slightly higher annuity rates qualify for a charitable deduction when the charitable midterm federal rate (CMFR) is 3.2% or higher. With the July CMFR falling to 2.8% gift annuities at some younger ages won't qualify.
A one-life gift annuity for a 52-year-old will not qualify for a charitable deduction, and a gift annuity for two 61-year-olds meets the same fate. Two 58-year-olds hoping to establish a deferred annuity with payments to start at the age of 65 will also be denied.
Possible Solutions:
1. Create those annuities in July when the May CMFR of 3.4% is still available.
2. Continue using the current gift annuity rates.
3. Wait until the CMFR is 3.2% or higher.
Pentera has creative and effective strategies for marketing gift annuities. Postcards are a great way to let donors know about upcoming changes that may affect them in planned giving. With gift annuity rates increasing July 1, Pentera has a popular postcard featuring more information about the rate-change. Contact Mary at 317-875-0910 x251 or mary@pentera.com to see samples of these postcards.